Family Friendly Workplaces

the future of work
family friendly
workplaces

How do you create an identity iconic enough to appeal to the corporate world, as a benchmark qualification to aspire to?



UNICEF and Parents at Work launched Family Friendly Workplaces in 2021, in response to the escalating need for standards, representation and certification of family inclusive workplaces across Australia.

A brand that appeals to both partners and organisations, this friendly and approachable identity works in harmony alongside accredited business – representing connection, partnership and work/life balance.