reign at the QVB
trippas white group

How do you respect and celebrate the heritage of a century-old landmark, and yet build a brand that captures a bold, feminist attitude?

You give the venue an undeniably royal name, and a visual expression in harmony with the elegant interior design – and contrast it with a tone of voice and attitude that is bold, playful and rebellious.

Savour or devour? Grace or glory? No matter your passion (as long as it’s champagne), we’re for those who Reign…