esquire drink + dine trippas white group How does a dark, moody and sophisticated bar in Sydney’s iconic Queen Victoria Building stake its claim as Sydney’s go-to late-night dining venue? One half of a coveted pair of venues run by Trippas White Group within the QVB, the brief was ‘sophisticated’ and ‘masculine’, in stark contrast to their sister venue, champagne ...

reign at the QVB trippas white group How do you respect and celebrate the heritage of a century-old landmark, and yet build a brand that captures a bold, feminist attitude? You give the venue an undeniably royal name, and a visual expression in harmony with the elegant interior design – and contrast it with a tone of voice and attitude ...